Terms of Service.

By submitting payment through our checkout, signing a service agreement, or otherwise engaging our services, you agree to these Terms. If a separate written service agreement has been signed between you and AVF Media, that agreement controls where it conflicts with these Terms; these Terms govern everything the signed agreement does not address.

If you do not agree to these Terms, do not submit payment or use our services.

AVF Media provides digital marketing and web services to businesses across a range of industries. The specific services included in your engagement are determined by the package you purchase.

2.1 Growth Engine

The Growth Engine is a recurring monthly service. The deliverables below are the same for every Growth Engine client regardless of industry; the strategy, keywords, and content are tailored to your market. Unless your signed agreement or written proposal states otherwise, it includes:

Website

• Design and build of one (1) business website of up to eight (8) pages
• Hosting on AVF Media’s infrastructure for the duration of your active engagement
• Ongoing maintenance, including software updates, security patching, and uptime monitoring
• Connection of your existing booking, scheduling, or CRM platform to the website using that platform’s standard embed, widget, plugin, or link method — see Section 2.2 regarding custom integration work
• Up to four (4) content update requests per month — text changes, image swaps, page content additions or removals, and pricing updates
• Two (2) rounds of revision during the initial build phase

Local SEO

• Keyword research and on-page optimization for your primary service area
• Technical SEO configuration, including site structure, metadata, and indexing
• Local citation and directory consistency work

Google Business Profile

• Profile setup or claim, verification support, and optimization
• Category, service area, hours, and media configuration
• Implementation of a review request system for your customers

Content

• Two (2) search-optimized blog posts per month, each approximately 800–1,200 words, written and published to your site

2.2 Not Included

The following are outside the scope of the Growth Engine and are quoted separately:

• Custom software or application development
• E-commerce, booking engine, or payment processor development
• Custom integration work with any third-party CRM, booking, scheduling, or management platform. Included integration is limited to the standard embed, widget, plugin, or link method that the platform itself provides and documents. API development, custom data syncing, middleware, and workarounds for platforms that do not offer a supported website integration are quoted separately
• Ongoing configuration, administration, data entry, or support of your CRM or booking platform. You maintain your own subscription and account with that provider
• Paid advertising management, including Google Ads and Meta Ads
• Video production, photography, or on-location content capture
• Logo design or full brand identity development
• Social media account management or posting
• Copywriting outside the two monthly blog posts
• Legal, insurance, tax, or financial advice of any kind

Work requested beyond the stated limits in Section 2.1 will be quoted and invoiced separately before it begins. We will not perform out-of-scope work without your written approval of the cost.

3.1 Billing

Recurring services are billed monthly in advance. Your first payment is due before work begins. Subsequent payments are charged automatically on the same day each month using the payment method on file.

Prices are stated in U.S. dollars and exclude any applicable taxes.

3.2 Failed Payments

If a payment fails, we will attempt to collect again and notify you. Services, including website hosting, may be suspended if payment remains outstanding for more than seven (7) days after the due date. Suspended services are restored once the balance is paid.

3.3 Cancellation

Unless your signed agreement specifies a minimum term, recurring services are month-to-month. You may cancel at any time by providing written notice to the contact address in Section 18.

Cancellation takes effect at the end of your current paid billing period. You will not be charged again after that date. Fees already paid for the current period are not refunded, and service continues through the end of that period.

3.4 Refunds

Recurring monthly fees are non-refundable once the billing period has begun, because work is performed and infrastructure costs are incurred throughout the month. One-time fees, including setup and build fees, are non-refundable once work has commenced.

Websites built as part of the Growth Engine are developed on and hosted through infrastructure owned or controlled by AVF Media. Hosting is provided as a component of your active monthly engagement.

You are responsible for your own domain registration and renewal. We are happy to configure DNS on your behalf, but we do not hold or control your domain.

Upon full payment of all amounts due, you own the content, copy, images, and design deliverables created specifically for your business under this engagement.

AVF Media retains ownership of its own underlying systems, templates, frameworks, processes, code libraries, and methodologies, including anything used to produce your deliverables. Nothing in these Terms transfers ownership of those assets to you.

You grant AVF Media permission to reference your business name, logo, and non-confidential results in our portfolio, case studies, and marketing materials. You may withdraw this permission at any time by written request.

Our ability to deliver depends on your participation. You agree to:

• Provide timely access to any accounts, platforms, or systems required to perform the services, including Google Business Profile, domain registrar, analytics, and your booking or CRM platform
• Supply business information, photographs, product or service details, and content requested for the build
• Maintain an active subscription to any third-party platform the website depends on, including your booking or CRM system
• Respond to approval requests, revision reviews, and questions within five (5) business days
• Ensure that all materials you provide are accurate and that you hold the rights to use them
• Maintain your own insurance, licensing, permits, and legal compliance for your business

If required access or materials are delayed, timelines shift accordingly. Extended delays on your side do not pause, extend, or credit your billing period.

Some services rely on third-party platforms and tools. You are responsible for all third-party costs, including but not limited to domain registration, advertising spend, premium plugins or themes, stock imagery licenses, and any software subscriptions maintained in your own name.

AVF Media is not responsible for outages, policy changes, pricing changes, account suspensions, or discontinuation of third-party services, including Google, hosting providers, or any CRM, booking, or business management platform. If your platform changes or discontinues its website integration method, restoring the connection is treated as new work and quoted separately.

Search engine rankings, review volume, website traffic, lead volume, booking or sales volume, and revenue are influenced by market conditions, competition, pricing, seasonality, your operational execution, and third-party algorithms outside our control.

Any figures, timelines, projections, or examples discussed in proposals, calls, or marketing materials are illustrative of past work and are not a promise of your results.

Where we make a specific written guarantee — for example, a published qualified-lead or booked-opportunity target with its own stated conditions — that written guarantee governs to the extent it conflicts with this section, and its terms (including what qualifies and what we ask of you) apply. Except as expressly set out in such a written guarantee or in your signed agreement, we do not guarantee any specific result.

Support hours

Monday–Friday, 9:00 AM – 5:00 PM Eastern Time, excluding U.S. federal holidays

Response target

One (1) business day

Channels

Email and the designated project communication channel

Urgent issues

Site-down issues are prioritized outside stated response times where reasonably possible

Requests submitted outside support hours are received on the next business day.

Each party agrees to keep confidential any non-public business information disclosed by the other during the engagement, including pricing, financials, operational processes, customer data, and strategy. This obligation continues for two (2) years after the engagement ends.

This does not apply to information that is publicly available, independently developed, or required to be disclosed by law.

During your engagement and for twelve (12) months after it ends, you agree not to directly solicit, hire, or contract any employee, contractor, or subcontractor of AVF Media for services substantially similar to those AVF Media provides, without our written consent.

We may suspend or terminate services immediately, without refund, if you:

• Fail to pay amounts due after written notice
• Provide false or misleading information
• Use our services for unlawful purposes or to publish content that is fraudulent, defamatory, discriminatory, or infringing
• Engage in abusive, threatening, or harassing conduct toward our team

We may also terminate any engagement for any reason with thirty (30) days written notice, in which case we will refund any prepaid fees for services not yet delivered.

To the maximum extent permitted by law, AVF Media’s total liability arising out of or relating to these Terms or our services shall not exceed the total amount you paid to AVF Media in the three (3) months immediately preceding the event giving rise to the claim.

AVF Media is not liable for indirect, incidental, consequential, special, or punitive damages, including lost profits, lost revenue, lost bookings, lost data, or business interruption, even if advised of the possibility of such damages.

Services are provided on an “as is” and “as available” basis. We disclaim all warranties not expressly stated in these Terms.

You agree to indemnify and hold harmless AVF Media, its members, employees, and contractors from any claims, damages, losses, or expenses, including reasonable attorney fees, arising out of: content or materials you supplied; your use of the deliverables; your business operations; or your violation of these Terms or any applicable law.

These Terms are governed by the laws of the State of New Hampshire, without regard to its conflict of law provisions.

Any dispute arising under these Terms shall be brought exclusively in the state or federal courts located in New Hampshire, and both parties consent to that jurisdiction and venue.

Before initiating any formal proceeding, both parties agree to attempt to resolve the dispute in good faith through direct discussion for a period of thirty (30) days.

We may update these Terms from time to time. The version in effect at the time of your most recent payment governs your engagement. Material changes will be communicated to active clients by email at least thirty (30) days before taking effect.

Continued use of our services after the effective date constitutes acceptance of the updated Terms.

If any provision of these Terms is found unenforceable, the remaining provisions remain in full force. Our failure to enforce any provision is not a waiver of our right to do so later.

AVF Media performs services as an independent contractor. Nothing in these Terms creates a partnership, joint venture, agency, or employment relationship between the parties.

Questions about these Terms, or written notice of cancellation, should be sent to: