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Car Rental

Vorenza Rentals

A direct-booking platform that freed a rental business from marketplace fees and put it back in control of its customers.

  • Web Design
  • Web Development
  • Branding
  • E-commerce
  • Payments
  • Fleet Management
  • Booking System
vorenzarentals.com
Vorenza Rentals homepage with a bold hero, premium vehicle photography, and a browse-fleet flow
The outcome

Numbers from the build.

+0%Direct bookings60% of rentals now bypass Turo
$0K+Saved every monthin marketplace commissions
+0%Average order valuefrom on-site upsells
<0 minBooking flowselect to paid
Heck Design GroupHeck Design Group

Outcomes from the project's published case study by Heck Design Group, our design-build partner on this site.

The challenge

Vorenza was 100% dependent on Turo: great for reach, brutal on margin, and it owned the customer relationship. Every booking fed a commission skim and a brand that wasn't theirs. They needed a direct channel that could stand next to the marketplace and steadily take share.

What we built

Partnering with Heck Design Group, we built a premium direct-booking storefront: fleet-tier pages with real vehicle detail, a select → vehicle → delivery → pay flow with real-time availability and instant confirmation, and Stripe checkout with saved profiles, priced to gently pull volume off the marketplace.

What we owned

  • Rental brand identity + site design
  • Custom booking + reservation system
  • Fleet showcase with vehicle-level detail
  • Delivery + pickup scheduling logic
  • Stripe payment integration
  • Mobile-responsive checkout flow

Stack

  • WordPress
  • Stripe
  • WooCommerce
  • GA4
A closer look
vorenzarentals.com
Vorenza Rentals fleet and booking section
Vorenza Rentals site presented in a device mockup
We still list on Turo, but it's not the business anymore. Our direct site pulls in customers who never search marketplaces, and the margin difference funds two more cars a year.
Alex · Owner, Vorenza Rentals

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